No matter if you are just getting into selling in the senior market or have been in the senior insurance industry for years, selling Medicare Supplements over the phone is a great way to expand your business. When you prospect over the phone, you are able to broaden your sales horizons beyond your immediate driving area and allow yourself a virtually unlimited selling area with no travel requirements. Therefore, you can connect with an entirely new market, no matter the area or distance from you. By selling Med Supp over the phone, you can sell in an area with a larger senior population from the one you currently live in, all from your home or office.
Another major benefit of selling by phone is the ability to have a higher earning potential due to less wasted time. Since you are not taking the time to set up meetings, travel to your prospect’s location, or wait around for them to arrive at your office you are able to make more calls, connect with more clients, and, therefore, receive more referrals. With 10,000 seniors in the United States turning 65 every day the pool of Medicare beneficiaries is as deep as ever.
Starting this year, the baby-boomers are becoming eligible to receive their benefits from Medicare. The baby-boomer generation is a new type of senior, experienced in using computers and the internet for both business and personal reasons. Many Boomers are technologically savvy and comfortable doing business over the phone and online, without meeting their agent in person. Some seniors may even prefer doing business this way, as some clients no longer feel the need to meet face-to-face and shake hands, when contact over the phone is just as convenient. More and more, an agent’s website is becoming the face of their business and clients are getting a feel for you from a distance. Once they feel confident they will be able to reach you via email or phone for assistance or questions, they will have no problem doing business over the phone, no matter the distance between you.
There are several options for completing a policy over the phone. Some supplemental insurance companies like Mutual of Omaha offer electronic applications (or e-apps). The e-app process is very similar to the face-to-face meeting. While you speak to the client over the phone you are able to control what your client sees on his computer, go through the application as usual, and submit it for processing immediately. This e-application process speeds up enrollment and eliminates unnecessary paperwork and mailing costs. Otherwise, applications can either be faxed or mailed back after the client has completed and signed it.
The senior insurance market is exploding and selling Medicare Supplements by phone will help you use technology to your advantage and reach prospects virtually anywhere in the United States, from the comfort of your work space.
Fore more tips on selling Medicare Supplements over the phone, please contact Precision Senior Marketing, a Medicare Supplement Broker, committed to recruiting, servicing, and supporting the best senior market insurance agents.
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